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Media utilization and the advertising strategy in China necessary to B to B company
We have all the answers.
As an advertising company with abundant achievement in advertising development for B to B companies in Japan and the West, we propose adequate media strategy from advertising media for corporate branding to highly-specialized media in each business category.

 

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Our large-scaled annual information collection research (CCEW) that is limited to B to B targets clarifies “Which media is the most effective? “.
Not depending on experience or personal assessments, we are one of the few companies which can perform the value-supported selection of B to B media, reflecting the data from “Actual targets of your company” on the media strategy.

 

CCEW: Chugai China Engineer Watch

Survey of engineer’s trend of information collection in each industry of China (annual)
・Electronics industry survey
・IT industry survey
・FA, manufacturing industry survey
・Engineer and researcher comprehensive survey

 

CCBW: Chugai China Business Watch
Survey of Chinese business leader’s trend of information collection (annual)
・The situation of media access for business leaders and CxO

 

独自のメディアデータベース

 

There are huge numbers of Chinese specialized media, including many with significantly-unclear advertising effect.
We, as a professional in advertising industry for B to B business, have established a unique and specialized media database, and had a perfect grip on the main specialized media in various industries in China.
We can provide you an advertising plan as an objective media information-based solution for your advertising strategy.

 

メディア・バイイング

 

Buying capacity of advertising spaces is also one of our major strengths.
We can perform media buying directly from media companies and selling rights companies in all types of media in China, which make us competitive in cost